🎓 Alumni Engagement
Alumni engagement refers to the ongoing relationship between a university (or institution) and its former students (alumni), aimed at fostering connection, support, and mutual benefit.
🧩 Components of Alumni Engagement
Domain | Examples |
---|---|
Communication | Newsletters, email updates, alumni magazines |
Events | Reunions, networking meetups, webinars |
Career Services | Mentoring programs, job boards, alumni panels |
Philanthropy | Donations, fundraising campaigns, scholarships |
Institutional Support | Serving on boards, offering feedback, advocacy |
🎯 Goals
- Strengthen institutional reputation
- Build a loyal alumni network
- Enhance career support and lifelong learning
- Encourage giving and volunteerism
- Improve academic programs through alumni input
📊 Measuring Engagement
Common metrics include:
- Event attendance rates
- Donation amounts and participation
- Response to surveys and newsletters
- Social media interaction
- Mentorship and volunteer activity
🧵 Summary
Alumni engagement is a strategic effort that helps institutions maintain lifelong connections with graduates, while empowering alumni to contribute, collaborate, and thrive.